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Existing clients
- Ekwa and Online Marketing: an Overview
- Website Design
- Website Creation & Maintenance
- Call Tracking Metrics
- Website Chatbot
- NAP Consistency
- Local Citations & Backlinks
- Content
- Keyword Targeting
- Online Reputation Monitoring
- Acquiring Reviews and Showcasing You
- Month End Reports
- Paid Advertising
- Marketing Plans and Solutions
- Web Hosting and Email
- Client Servicing
- Social Media
- Videos 360
- Email Marketing
- Web Stories
- Best Effort
Client Servicing
The Client Servicing Department will be the main team that you will communicate with. This department is divided into two segments: the "Launch" stage Coordinator, and the "Marketing" stage Coordinator.
Once you sign up for Ekwa Marketing, your account will first go through the launch stage. This is where we get everything ready and set up based on two key meetings to identify your preferences in terms of website design/revamping of your website and other offsite elements (social media, online reputation, etc.).
Below is a quick list of areas that will be covered in the launch stage.
- Revamping and launching your website.
- Gaining access to or beginning to claim or create social media and online reputation-related profiles/listings.
- Identifying your preferences related to social media.
- Implementing basic edits on those profiles/listings.
- Conducting a NAP consistency check, etc.
- Setting up call tracking and other related dashboards.
Your launch stage coordinator will be your liaison between you, your team, and the Ekwa teams working in the background to get your account through the launch stage as quickly as possible. Once the website is live, the teams will conduct a final QA round to ensure everything we set up functions correctly. Transitioning from the test server to the production server is a huge leap, which is why this QA step is required. Once this QA stage is completed, the marketing stage begins.
In the marketing stage, you will be assigned a coordinator as your main contact point. The goal of the marketing stage coordinator is to act as a liaison between you, your team, and the various teams that work in the background to implement the services listed in these pages during your time in the marketing stage. (*)
In the marketing stage, quarterly meetings will be held between you and your assigned coordinator or, team manager or marketing strategist. These meetings aim to review the progress of the services we provided, what is pending, what requires your attention, answer any of your concerns or questions, etc. Please keep in mind that the team may also incorporate shorter meetings scheduled within a quarter.
In both stages (Launch and Marketing), your assigned coordinator (**) will be available via email and phone Monday through Friday between 11:30 AM GST and 7:30 PM GST. However, since our teams are based globally, we can accommodate most other time zones (***). You should expect a response (****) to any call, text message, or email within one working day.
Note:
* The services listed in this document are designed to be implemented at certain stages and at certain times. It's not practical or efficient to implement everything in one go, as online marketing requires a cycle of implementing, monitoring and then tweaking.
** In the event your assigned coordinator is unavailable, another team member will be able to assist you.
*** The earliest time the team will be available is 05:30 AM GMT, while the latest the team will be available is 8:30 PM GST.
**** A response does not constitute nor guarantee that a task will be completed within one working day.
I was referred to Naren and Ekwa after some strong recommendations from colleagues. From our initial meeting to reviewing the needs of our business, Naren and his team have been truly first class. From a re-design of our website, to social media, videos and various other forms of SEO/SEM and reputation management, their team is constantly monitoring results and pushing forward with innovative ideas. I would highly recommend Naren and the Ekwa team for anyone looking to improve their overall presence and increase their customer/patient base.
Dr. Azeem Sheikh
I have a tremendous amount of respect for our Ekwa team in terms of what they do on a daily, monthly, quarterly and yearly basis. There is always a direction forward and they are really on top of it. To the point that often times I find myself slowing their progress!
Dr. Al A. Fallah
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